We can assist with all your direct mail needs including list procurement, collateral design and production, mailing, data input and reporting of responses. Creating just the right formula of prospects, design and product offers requires expertise that can only be developed from years of experience and millions of pieces mailed.

No campaign is complete without analyzing its effectiveness. We will compile all the activities of your customer or prospect and report the necessary information to aid in the effectiveness of future marketing campaigns.

We can help you acquire names and addresses of future customers for additional marketing efforts. These lists of potential new customers can be segmented by common interests and characteristics, similar to your current database.

To gain insight into the buying behavior of prospects and existing customers, we conduct personal, telephone, direct mail and on-line surveys. This type of customer research is effective in providing detailed information about your consumer and your product.

Today's technology allows on-line surveys that create greater response from your customers. These surveys can be completed during leisure time and have a much higher and faster response rate than typical mail surveys.

We work with you to create the most revealing and valuable survey or questionnaire. Knowing who your customers are, their interests, characteristics and what they may read, watch and listen to, is a powerful tool when designing marketing strategies, promotions and advertising campaigns.

The use of the telephone as an interactive medium for promoting a product or promotion produces greater response because prospects are pre-selected by showing interest in a particular product or service.

Our in-house call center, staffed with highly trained people, can handle all of your telemarketing needs, from prospect generation and surveying to customer service and customer satisfaction. The most sophisticated equipment allows us to market a multitude of inbound and outbound campaigns.

"Strategic Alliance Marketing has been a valuable marketing partner for the Phoenix Suns as they have provided ongoing market research, telemarketing and sales promotional resources. Howard Ginsburg and his staff are a reliable team of professionals that put as much importance on strategy as they do on creativity."

Phoenix Suns

HOME | MARKETING SERVICES | ALLIANCE PARTNERS | CAREER OPPORTUNITIES | CONTACT US